Brief introduction to the 3.28 Steward-type Travel

    A nation of vast territory and abundant resources, China covers a land area of more than 9,600,000 square kilometers with beautiful sceneries and numerous cultural attractions. It has a population of 1.3 billion and the gross domestic product (GDP in short) in 2007 amounted to 3,213 billion US dollars. Since stepping into the new century, tourism in our country has developed quickly, growing into a newly rising industry with most vigor and potential among the third industry and moreover becoming the pillar industry, competitive industry or leading industry that pushes the economic development in most places.
After entering the new century, each nation of the world comes to realize that tourism will surely become a major pillar industry in the commercial fields. China, with its rapid economic development, to surpass Japan to become world's second largest economy is in the near future. According to the concerned experts, China will become world's largest destination country and outbound travel country in the new century, whether it is domestic travel or inbound and outbound travel.
    Tour service is a field of great variety. Due to the special nature and ruthlessness of the market economy, the service quality and service charges of the tourist service units also differ under the fierce competitive environment. In that case, the requirements of tourists is also improving, and meanwhile tourists is continuously putting forward new expectation and needs with the flourishing tourism industry. Through a long-time exploration，deliberation and planning, so we first launch ‘3.28 Steward-type Travel’ specially at home and broad so as to let tourists get the real benefits and more attentive service.
    In brief,‘3.28 Steward-type Travel’subverts many operating rules in the traditional travel mode and intermingles itself with personalized and human-oriented elements. In the operation, it absolutely casts aside the pre-set inflexible arrangement that tourists follow the tour guide during the travel, namely time-control, shopping and entertainment and so on. Tourists can not only choose the itinerary suitable for their own according to their likes and dislikes, but also be freely in charge of the whole journey and meanwhile enjoy themselves with tailor made services of the steward guide on the major premise of not going against their self-designed routes. Compared to the current popular business travel, self-service travel and other high-end tourist products, steward travel is more advanced, much safer and of more humane in terms of the concept. After the tourists intend to travel, they should first work out a travel route, tourist attractions and a travel plan that are suitable for themselves according to the recommended itineraries provided by the travel agencies from our network tourism supermarket and then confirm to sign an agreement with the travel agencies. That is, the tourist service units will specially provide tourists with a national steward guide to serve them through the whole trip. Because of the sharp distinction between the ‘3.28 Steward-type Travel’ operation process and the traditional travel mode, the travel fees are much clearer. We advocate ‘No commission by any tour guides and units’ in the operation, which is the highlight of this tourist product. Whoever chooses to go 3.28 Steward-type travelling will enjoy a dignified and personalized holiday as if in company with sincere friends.
    In 2007, each economic indicator in tourism of China has all hit historically high level and markets in domestic travel, inbound and outbound travel have all made rapid development. The annual total number of domestic travelers and inbound travelers reached 1.63610 billion person-times and the total travel income reached 97.8 billion US dollars, which respectively increased 10% and 12.4% compared with that in 2006. According to the concerned expert, the host of the Beijing Olympic Games will lead to a period of rapid expansion of China’s tourism. It is estimated that in the following five years after 2008, each indicator of the tourism in our country will grow at a speed of 25% to 30%, or even more than 30%. At present, China has initially formed a basic complete travel reception system and developed to build up more than 20,000 tourist attractions at all levels, with 671 A-class scenic areas, 12024 star-rated hotels, 16891 various travel agencies, and 247 top tourist cities.
    With the rapid development of science and technology, communications advances day by day. The convenient and quick internet is gradually becoming the public carrier with most use frequency and also the main tool for tourism search and reservation.
    In tourism, business travel, leisure self-service travel and self-drive travel and etc. have become an inevitable trend. Except the traditional group travel, self-service travel and self-drive travel, however, there’s no travel corporation that has planned out a much newer and more humane tourist product to serve the tourists after the combination of this tourist product with complete network service platform and brand new service pattern up till now. What phenomenon we see more often in the current self-service travel is that the tourists of self-service travel are often ripped off because of the lack of the tourism credibility and meantime they can’t share the group price as the travel agency does. What’s more, the potential problems probably exist when you go group traveling after the travel agency is the pressed-time, compulsory consumption and compact travel itinerary which cause tourists uncomfortable but not to enjoy their holidays.
    Actually, the most enjoyable way of travelling is that after arriving at the destination, you will be received by the local relatives and friends who will arrange the accommodation for you. Thus you can relax yourselves and have a good time in company with your relatives and friends, enjoying the sceneries, local folk customs, leisure and entertainment without worrying about being cheated and ripped off during the vacation. But there’s no possibility that each traveler has his or her own relatives and friends in any tourist destination to receive he or her, so our company plans out the ‘3.28 Steward-type Travel’ service of great humanity.
    At present, we have taken the lead to set up an integrity super tourism union in the 34 provinces, cities, autonomous regions as well as in Hong Kong, Macao and Taiwan area. The union members in different places will send out a national steward guide for those who place an order of the tourist product through our platform. And these professional national steward guides will play the same role as tourists’ relatives and friends so as to let them feel relieved, warm, happy and satisfied throughout the whole trip.
    We will release nearly 100，000 pieces of information about the local latest recommended travel routes and the relevant tourist attractions, various reception vehicles, hotels, catering, tour guides, management fees and etc on our network travelling supermarket (www.8880328.com). Tourists can take the provided travel routes for reference and make travel plans according to their own needs with the assistance of our service staff, and we then provide the service and quoted prices according to the scheme. After confirmation of the tourists, we will provide the corresponding services according to their needs from the airport, station and wharf pick-up then begin the whole trip, which includes: pick-up, accommodation arrangement, sightseeing, dinning and shopping, leisure and entertainment and so on (any item that is not in the range of the services is due to tourists themselves, and we will guarantee tourists with the most preferential prices).
    Goal of the union: ‘3.28 Steward-type Travel’— strive to become the synonymous of high-end quality travel in the world!
    Tenet of the union: provide tourists with convenience、high quality、preferential prices and travel with integrity.